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Flip Yeah

An intentionally odd idea made impossible to ignore.

Award-winningUn-skippableViral energy
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Flip Yeah still
Project pulse

An intentionally odd idea made impossible to ignore.

Winner of a Google Skippy’s award for un-skippable content. The project outperformed several leading agencies and went viral after a deliberately unconventional creative approach shot on location in Tasmania.

Need

Create un-skippable content that could win attention inside a brutally short digital window.

Approach

Lean into the strange, protect the comic rhythm and shape the edit so the first seconds create instant curiosity.

Result

Winner of a Google Skippy’s award and a strong proof point for unconventional creative post.

Watch

Video pieces

Film 01

Flip Yeah

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