Explaining an idea clearly without flattening the idea.
Naked Comms and RMIT created a font designed to increase learning potential. The campaign won several notable awards and needed clear, memorable video communication around an abstract idea.
Need
Present an educational innovation in a way that feels simple, credible and visually distinctive.
Approach
Balance clarity with a visual system that gives the work its own recognisable identity.
Result
A concise piece that gives the concept enough space to be understood and remembered.
Frames & production texture
More reasons to keep exploring.
Additional stills give each case study more visual depth, so visitors can read the tone, pacing and finish before pressing play.
