Project pulse
Building momentum for footy season.
Dustin Martin fronted a major marketing push for Kayo Sports, promoting Kayo's comprehensive, exclusive coverage of the AFL season and building momentum for the winter footy months. This film is the campaign’s case study, cutting the idea and its results into one piece.
Drive sign-ups for Kayo by owning the run-in to the AFL season.
Cut a high-energy campaign around Dustin Martin, leaning on broadcast pace and motion graphics.
A campaign that built anticipation for the winter footy months and Kayo's exclusive AFL coverage.
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Video pieces
Film 01
